David Utley, President and CEO of Pivot, a digital health company focused on tobacco cessation, was interviewed as part of a series on "Technology Making an Important Positive Social Impact." Utley discussed his background, the inspiration behind Pivot, and the technology they have developed to address tobacco use, which is the leading cause of preventable morbidity and mortality worldwide. Pivot offers a comprehensive digital therapeutic solution that combines coaching, behavioral change support, and medical devices to help tobacco users quit. Utley emphasized the importance of increasing enrollment in tobacco cessation programs to maximize their impact on public health. He also highlighted the selflessness, endurance, and continuous curiosity required to create technology with a positive social impact, along with the need to think big and be prepared for challenges in the entrepreneurial journey.

Utley's motivation for addressing tobacco use stems from personal experiences, including the loss of his grandparents to tobacco-related illnesses and operating on patients with preventable tobacco-related cancers. He believes that allocating resources and innovative minds to tackle this global health crisis is essential. The technology developed by Pivot aims to empower individuals to quit tobacco, prevent diseases, and save lives. Utley encourages young people to find mentors, follow their passions, and make a positive impact on society and the environment.

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