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A company on a mission

Pivot is a leading behavioral change digital health company aiming to engage employers and health plans who are eager to deliver elevated wellness solutions to individuals.

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Pivot successfully changed the game for tobacco users by developing a holistic offering, in the process perfecting a behavioral change model that works.

It's what's produced great success with Pivot Breathe, and why we developed our latest solution, Pivot Flex, which is focused on combatting everyday stress and building resilience.

About Pivot

Dive Deeper Into the Mission

Hear from Pivot’s Founder and CEO, David Utley, MD, as he explains why tobacco cessation matters to him - and why it should matter to you too.

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Pivot in the News

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Pivot Named Finalist in Fast Company’s 2024 World Changing Ideas Awards for First FDA-Cleared Breath Sensor and Honorable Mention in the Established Excellence: 5-14 Years in Business Category
Pivot Recognized for Digital Health Innovation in 8th Annual MedTech Breakthrough Awards Program
HealthPartners now offering new digital tobacco cessation tool
Pivot’s smoking cessation quit rate reaches 44% in randomized controlled trial, with significantly higher biovalidated quit rates than control program at one year
Mobile Apps Provide Behavioral Change Strategies that Benefit Employers and Individuals
Up in smoke: How employee tobacco use impacts your business costs
Smoking kills more people than COVID; what are corporations doing?
New report shows smoking cessation becoming a higher priority for employers
Pandemic Fuels Rise in Tobacco Use, Cigarette Sales
Getting employees to quit smoking is the latest wellness initiative for employers
Health Tech: David Utley on How Pivot’s Technology Can Make an Important Impact On Our Overall Wellness
Does your tobacco cessation program offer coaching? It should, and here’s why.
Vaping cessation programs are becoming critical for today’s workers
Women in Wellness: Jennifer Marler of Pivot On The Five Lifestyle Tweaks That Will Help Support People’s Journey Towards Better Wellbeing
Pivot Launches Pivot Flex, a Digital Solution for Mental Well-being
11 Stars Share How They Quit Smoking for Good
Pivot Strengthens Commercial Leadership with New VP of Sales and VP of Marketing
Randomized Controlled Trial Outcomes Show Pivot’s Biovalidated Smoking Cessation Quit Rates Nearly Double that of Control Program from the National Cancer Institute
New Research Sheds Light on the Impact of Stress on Tobacco Users
Successful Tobacco Cessation Programs Help Employers
Pivot's Vaping Guide Exposes a Dangerous Workplace Trend
Breath Sensor Receives Expanded Indications for Use from FDA
Pivot Study Reveals Trends About Tobacco Use in the U.S.
Pivot Releases Study On Tobacco Use in the Workplace
Pivot Maintains High Smoking Cessation Rates After 3 Years
Pivot Joins Virgin Pulse Partner Network
Smoking Cessation Cost Savings Data Released from Pivot
Study Shows Those Not Ready to Quit Smoking Can Use Pivot
Pivot Enters Global Tobacco Cessation Market
Pivot Promotes Quitting This Great American Smoke Out 2020
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About Pivot
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Pivot Breathe Helps Millions of Americans Quit Tobacco

Apt tobacco cessation solutions help reduce the leading cause of preventable death in the U.S. That's why Pivot is so laser-focused on providing solutions that promote real behavioral change and empower members to achieve their goals, no matter where they're at in their journey.

Watch to learn more.

Our investors

We’re lucky to be joined on this journey by some of the best investors in the game.

Kholsa Ventures logoTime Ventures logoAllegis capital logoNew York life logoJohnson & Johnson Ventures logoInvestor logoWP Global Partners logoUtley Family Trust logoValor Equity Partners logoAnchorage Capital Group logoGoodwater capital logo

Leadership

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David Utley, M.D.
Founder and Chief Executive Officer
David S. Utley, M.D.
Founder and Chief Executive Officer

David S. Utley, M.D. graduated from Harvard Medical School (’92). He then completed his surgical training in otolaryngology-head and neck surgery, as well as facial plastic and reconstructive surgery, at Stanford University Medical Center, where he was subsequently appointed to the faculty as clinical assistant professor of surgery (1992-2003).

In 2003, Utley founded BARRX Medical (GI endoscopy, ablative therapy for neoplasia) and served as CMO from 2003 to 2012. BARRX was acquired by Covidien in 2012, forming GI Solutions. Utley served as CMO for GI Solutions until 2014.

In 2015, Utley founded Pivot Inc. (fka. Carrot Inc.) to solve the global health crisis caused by tobacco use. Pivot addresses cessation for all forms of tobacco (combustible, vaporized and smokeless). Pivot is a scalable digital solution which is aligned with the HHS practice guideline and which delivers a mobile app experience with tailored behavior change content, pharmacotherapy, an FDA-cleared carbon monoxide (CO) breath sensor, a supportive peer community, and personal tobacco treatment coaching (www.pivot.co).

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Daniel Balbierz
Chief Operating Officer
Daniel Balbierz
Chief Operating Officer

Dan is a seasoned executive with over 30 years of medical device experience, who has worked in small entrepreneurial companies, as well as Fortune 500 corporations.

Dan recently held C-level positions at DFINE, Inc. as Chief Development Officer until it’s acquisition in July of 2016 and prior to DFINE, as the President & CEO, and member of the Board of Directors, of BaroSense, Inc., a company focused on minimally invasive devices for the treatment of obesity.

Early in his career Dan held various senior management and engineering roles at Rita Medical (successful IPO in August 2000), Johnsons & Johnson Medical Inc., VA (as world-wide Director of R&D), Menlo Care (acquired by J&J in May of 1995) and American Pharmaseal.

Dan currently sits on the Board of Directors for BAROnova, a clinical-stage medical-technology company developing endoscopically-delivered devices for the chronic treatment of obesity.

Dan holds a BSME from California Polytechnic State University and is the author of over 120 patents or patent applications in the medical device field.

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Shariq Minhas
Chief Technology Officer
Shariq Minhas
Chief Technology Officer

Shariq has over 20 years of experience leading engineering teams in building mission-critical software applications for venture backed startups in a variety of industries.

Prior to joining Carrot, Shariq held engineering management roles at Hotwire.com, Expedia, Jigsaw (acquired by Salesforce), FanIQ (acquired by PulsePoint), and founded Stayful (acquired by WorldVentures). He has also served as an advisor and consultant to several startups and Fortune 500 companies including Shell, AugmentCXM, Lyft and Deliverr (acquired by Shopify).  

Shariq holds a BS in Computer Science and a BA in Mathematics from the University of Texas at Austin.

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Ha Van T. Le
Vice President of Finance
Ha Van T. Le
Vice President of Finance

Ha Van T. Le has more than 20 years of experience in budgeting, finance, and accounting for the high-tech industry, with an emphasis in business enterprise solutions and business intelligence.

Throughout her career, Ha Van has participated in multiple acquisitions and two successful initial public offerings: Accuray, Inc. in 2007 and Valicert, Inc. in 2000.

In 2003, Valicert merged with Tumbleweed Communications (NASDAQ: TMWD).

Prior to joining Carrot, Ha Van was the Corporate Controller and VP, Finance and Revenue Operations, at GetInsured, where she played an integral role in the company’s success and growth from 10 to 450 employees.

Ha Van joined Carrot in November of 2017, bringing an in-depth and a wide array of experience and expertise in Finance Operations. As Carrot’s Senior Director, Finance, she is responsible for all aspects of the company’s financial management.

Ha Van holds an MBA from San Jose State University of California and a BS in Managerial Economics from the University of California, Davis.

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Kyle Duffy
Vice President of Sales
Kyle Duffy
Vice President of Sales

After graduating from the University of Texas at Austin’s business school, Kyle spent the following 20+ years in a variety of sales roles for technology companies including Business Objects, SAP, AppDynamics and, most recently, PagerDuty where he was Vice President of Global Solutions.  The bulk of those years were spent leading teams through extended periods of rapid growth which was achieved by delivering material value for customers.

At Pivot, Kyle is excited to continue delivering business value for companies while also dramatically improving and saving lives.

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Jennifer Marler, M.D.
Vice President of Clinical Affairs
Jennifer Marler, M.D.
Vice President of Clinical Affairs

Dr. Marler received her BS in Neuroscience from UCLA, graduated from the Medical College of Virginia and trained in Radiology at the University of Virginia.

Prior to joining Pivot, she served as the Sr. Director of Global Medical Affairs for BARRX Medical (GI endoscopy, acquired by Covidien in 2012) from 2008 to 2015.

She had increasing roles of responsibility while at BARRX Medical and Covidien, ultimately managing the Medical Affairs team with oversight of the clinical evidence-based strategy, peer relationships, clinical education, and medical writing along with collaborative leadership in clinical trial design, reimbursement and regulatory strategy.

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Kate Cote
Vice President of Marketing
Kate Cote
Vice President of Marketing

Kate Cote has dedicated her career to connecting people with life-changing products through the art and science of healthcare marketing. As a Berkeley Haas MBA/MPH graduate, she brings a unique combination of expertise in marketing excellence and the nuances of the healthcare industry.

As VP of Marketing at Pivot, Kate oversees Pivot’s B2C, B2B, D2C and product marketing team and efforts. She drives the strategic vision for branding, campaigns, content, video, demand generation, and public relations, doubling consumer funnel conversion in 2022 alone.

Previously at Omada Health as Senior Director of Enrollment Marketing, Kate helped scale member enrollment practices while driving YoY growth and reducing CAC. She also brings diverse healthcare marketing experience from Ginger, Genentech, and ZS Associates.

When she’s not leading marketing teams, Kate loves to bake (chocolate chip cookies and cinnamon rolls are her specialities) and soak in the beautiful chaos that is being a mom to two young boys.

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Sara Lippert
Vice President of Development
Sara Lippert
Vice President of Development

Sara received her BS in Biomedical Engineering from Tulane University and has over 15 years in the medical device and digital health spaces. 

Prior to joining Pivot, she has held positions in product development engineering and quality at various medical device companies including ev3 (now Medtronic), Terumo Cardiovascular and DFINE. 

While at Pivot, she has had increasing roles of responsibility including Quality, Regulatory, compliance and product development.  As VP of Development, Sara collaborates with other departments to develop and optimize a cohesive product, technology and regulation strategies.

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Rachel Croft
Corporate Development
Rachel Croft
Corporate Development

Rachel has over 20 years of experience in marketing, strategy and corporate development at startup and established healthcare companies. Prior to joining Pivot in 2015, Rachel served as VP Marketing and Strategy at Xlumena, Inc. where she led marketing / strategy up to its acquisition by Boston Scientific. Prior to Xlumena, Rachel served as Director of Marketing, Laryngology and Emerging Therapies at J&J / Acclarent where she led strategic and commercial marketing for the Emerging Technologies group. Prior to that she held various product management, business development, and marketing roles at startup medical device companies. Rachel holds a Bachelor of Science degree in Industrial Engineering from Stanford University and an MBA from The Wharton School of the University of Pennsylvania

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We're looking for talented, passionate people that are ready to help us change the world

Are you interested in joining a company filled with curious, creative, diverse, and purpose-driven employees? Maybe you're looking to build awesome stuff that helps people.

If so, we've got good news — Pivot is growing, and is looking for talented people to help us change the world. See if there's the right role for you!